H. Ş. BURNAZ And P. BİLGİN, "Consumer Evaluations on Brand Extensions B2B Brands Extended into B2C Markets," JOURNAL OF PRODUCT AND BRAND MANAGEMENT , vol.20, pp.256-267, 2011
BURNAZ, H. Ş. And BİLGİN, P. 2011. Consumer Evaluations on Brand Extensions B2B Brands Extended into B2C Markets. JOURNAL OF PRODUCT AND BRAND MANAGEMENT , vol.20 , 256-267.
BURNAZ, H. Ş., & BİLGİN, P., (2011). Consumer Evaluations on Brand Extensions B2B Brands Extended into B2C Markets. JOURNAL OF PRODUCT AND BRAND MANAGEMENT , vol.20, 256-267.
BURNAZ, Huriye, And Pınar BİLGİN. "Consumer Evaluations on Brand Extensions B2B Brands Extended into B2C Markets," JOURNAL OF PRODUCT AND BRAND MANAGEMENT , vol.20, 256-267, 2011
BURNAZ, Huriye Ş. And BİLGİN, Pınar. "Consumer Evaluations on Brand Extensions B2B Brands Extended into B2C Markets." JOURNAL OF PRODUCT AND BRAND MANAGEMENT , vol.20, pp.256-267, 2011
BURNAZ, H. Ş. And BİLGİN, P. (2011) . "Consumer Evaluations on Brand Extensions B2B Brands Extended into B2C Markets." JOURNAL OF PRODUCT AND BRAND MANAGEMENT , vol.20, pp.256-267.
@article{article, author={Huriye Şebnem Burnaz And author={Pınar BİLGİN}, title={Consumer Evaluations on Brand Extensions B2B Brands Extended into B2C Markets}, journal={JOURNAL OF PRODUCT AND BRAND MANAGEMENT}, year=2011, pages={256-267} }