URAY, N. And BURNAZ, H. Ş. 2001. Information Content in TV Advertising A Comparative Analysis of German and Turkish TV Commercials. The 10th Biennial World Marketing Congress , (Cardiff, United Kingdom).

URAY, N., & BURNAZ, H. Ş., (2001). Information Content in TV Advertising A Comparative Analysis of German and Turkish TV Commercials . The 10th Biennial World Marketing Congress, Cardiff, United Kingdom

URAY, Nimet, And Huriye Şebnem Burnaz. "Information Content in TV Advertising A Comparative Analysis of German and Turkish TV Commercials," The 10th Biennial World Marketing Congress, Cardiff, United Kingdom, 2001

URAY, Nimet And BURNAZ, Huriye Ş. . "Information Content in TV Advertising A Comparative Analysis of German and Turkish TV Commercials." The 10th Biennial World Marketing Congress , Cardiff, United Kingdom, 2001

URAY, N. And BURNAZ, H. Ş. (2001) . "Information Content in TV Advertising A Comparative Analysis of German and Turkish TV Commercials." The 10th Biennial World Marketing Congress , Cardiff, United Kingdom.

@conferencepaper{conferencepaper, author={Nimet Uray And author={Huriye Şebnem Burnaz}, title={Information Content in TV Advertising A Comparative Analysis of German and Turkish TV Commercials}, congress name={The 10th Biennial World Marketing Congress}, city={Cardiff}, country={United Kingdom}, year={2001}}