Marketing Practices and Performance of the Turkish Clothing Industry Firms Exporting to the European Union


SEZGİN S. D. , URAY N. , BURNAZ H. Ş.

in: Advances in International Marketing, Atilla Yaprak, Hulya Tutek, Editor, Ablex Publishing Corp., JAI Press, pp.163-190, 2000

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2000
  • Publisher: Ablex Publishing Corp., JAI Press
  • Page Numbers: pp.163-190
  • Editors: Atilla Yaprak, Hulya Tutek, Editor