Analysis of Advertising Content A Cross Cultural Comparison of American German and Turkish Advertisements


BURNAZ H. Ş. , URAY N. , ATAMAN M. B. , ELMADAĞ BAŞ A. B.

9th Cross-Cultural Research Conference, Rose Hall, Jamaica, 10 - 14 December 2003

  • Publication Type: Conference Paper / Full Text
  • City: Rose Hall
  • Country: Jamaica