Monitoring Brand Performance Based on Household Panel Indicators Using a Fuzzy Rank-based Oreste Methodology
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KAYA T.
Journal Of Multiple-Valued Logic And Soft Computing, vol.31, pp.443-467, 2018 (SCI-Expanded)
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Publication Type:
Article / Article
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Volume:
31
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Publication Date:
2018
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Journal Name:
Journal Of Multiple-Valued Logic And Soft Computing
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Journal Indexes:
Science Citation Index Expanded (SCI-EXPANDED), Scopus
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Page Numbers:
pp.443-467
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Istanbul Technical University Affiliated:
Yes