The Effects of Company Responses to Negative Comments on Other Customers Attitudes toward Brand in Company hosted Social Networking Sites | AVESİS

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The Effects of Company Responses to Negative Comments on Other Customers Attitudes toward Brand in Company hosted Social Networking Sites

DEMİRAY M. , BURNAZ H. Ş.

Global Business Conference, Dubrovnik, Croatia, 1 - 04 October 2014, pp.80-86

Publication Type: Conference Paper / Full Text
City: Dubrovnik
Country: Croatia
Page Numbers: pp.80-86