The Effects of Company Responses to Negative Comments on Other Customers Attitudes toward Brand in Company hosted Social Networking Sites
Copy For Citation
DEMİRAY M., BURNAZ H. Ş.
Global Business Conference, Dubrovnik, Croatia, 1 - 04 October 2014, pp.80-86
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Publication Type:
Conference Paper / Full Text
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City:
Dubrovnik
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Country:
Croatia
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Page Numbers:
pp.80-86
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Istanbul Technical University Affiliated:
Yes