CRM and Quality as a Competitive Strategy:An Empirical Investigation of Turkish Banks

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Copy For Citation

ZINELDIN M., Camgöz Akdağ H., VASICHEVA V.

EBES, İstanbul, Turkey, 26 - 28 May 2010, pp.1-10

• Publication Type: Conference Paper / Full Text
• City: İstanbul
• Country: Turkey
• Page Numbers: pp.1-10
• Istanbul Technical University Affiliated: Yes