CRM and Quality as a Competitive Strategy:An Empirical Investigation of Turkish Banks


ZINELDIN M., Camgöz Akdağ H. , VASICHEVA V.

EBES, İstanbul, Turkey, 26 - 28 May 2010, pp.1-10

  • Publication Type: Conference Paper / Full Text
  • City: İstanbul
  • Country: Turkey
  • Page Numbers: pp.1-10