Copy For Citation
TUNÇALP D., ÖZTÜRKCAN ÖZDİNÇ D. S.
in: Strategic Marketing Cases in Emerging Markets, , Editor, Springer International Publishing, pp.47-60, 2018
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Publication Type:
Book Chapter / Chapter Vocational Book
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Publication Date:
2018
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Publisher:
Springer International Publishing
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Page Numbers:
pp.47-60
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Editors:
, Editor
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Istanbul Technical University Affiliated:
Yes