Conventionally; structures are designed to resist dead and live loads. However; there is a rising risk of structural members being subjected to impact loads as a result of unexpected events, accidents, or intentional attacks. In the case of frontal street-level columns of buildings and columns in parking spaces, they can potentially be exposed to high-intensity dynamic loads caused by vehicular impacts. Furthermore, most of these columns are not designed to resist these effects. This research demonstrates the vulnerability of conventionally designed reinforced concrete (RC) columns against vehicle impacts. A special drop-weight test setup was designed and established to simulate the vehicle collision impact in the performed tests. In the scope of this study, four full-scale axially loaded RC members were tested under drop-weight test setups to represent low-elevation transverse impact loads on the specimens. The performance of RC columns under static and impact loading conditions (applied by increased magnitude of impact energy) was examined and the changes in their structural performances were evaluated. The mode of failure was observed to be transformed from pure flexure in static tests into a more brittle character dominated by shear under impact loading conditions. Consequently, conventionally designed RC columns were found highly shear-deficient against vehicular impacts; therefore, they should be designed with a certain safety margin to have reserve shear and deformation capacities to eliminate their vulnerability. Based on the test results, dynamic response ratio recommended for shear-critical RC members can be used in the design of street-level columns against vehicular impact.